Digital Channel Marketer
- Philippines
- Full Time
- On-site
-
Posted On: November 25, 2025
We are looking for a Digital Channel Marketer to support the launch and growth of company products. This role will drive online awareness, engagement, and conversion across key digital and e-commerce platforms in the Philippines, contributing directly to product’s online sales performance and overall brand presence.
Primary duties and responsibilities
- Directly Develop, execute, and optimize digital marketing campaigns to promote products across Facebook, Instagram, TikTok, YouTube, and Google.
- Drive online sales targets by planning content calendars, managing campaign performance, and improving customer acquisition funnels in the Philippines.
- Oversee marketing activities on e-commerce platforms such as Shopee, Lazada, and TikTok Shop, including promotions, product listings, campaign participation, and analytics.
- Work closely with internal teams and external agencies to create digital content that is engaging, compliant, and aligned with product’s brand strategy.
- Conduct competitor research and monitor market trends to identify new digital opportunities for product’s growth.
- Track, analyze, and report on campaign performance, KPIs, and ROI, providing insights and recommendations.
- Support additional digital initiatives, online events, or promotional activities related to company products.
- Knowledge of on-line pharmacy or on-line medical consultation
- Ensure all marketing communications comply with pharmaceutical marketing standards and internal compliance guidelines
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- Experience in a digital/creative agency is highly preferred.
- Background in trade marketing is an added advantage.
- Proven experience managing social media marketing on Facebook, IG, TikTok, and YouTube.
- Hands-on experience running e-commerce campaigns on Shopee, Lazada, and/or TikTok Shop.
- Creative, data-driven, and accountable, with a strong sense of ownership toward achieving online sales targets.
- Strong communication and collaboration skills; able to work in a fast-paced environment.
